My Google+ ‘aha!’ Moment
Up until last week, I wasn’t overly excited about Google+. I wasn’t UNexcited, but I seemed to be engaging on it with almost the same group of people as on Twitter. Yes, there are aspects of the...
View ArticleSix Degrees of Separation Shrink to Three Degrees
The views expressed in this article are solely those of the author, Lisa Chau, and do not necessarily represent those of Dartmouth College or the Tuck School of Business. At a time when Facebook stock...
View ArticleExclusive Interview with Swedish Count Erik Wachtmeister, Launches Best of...
The views expressed in this article are solely those of the author, Lisa Chau, and do not necessarily represent those of Dartmouth College or the Tuck School of Business. Earlier today, I shared about...
View ArticleSocial Media Needs a Super Bowl Ad
When Twitter ran its first television commercial in late spring, it was a moment many had been waiting for. Myself included. It was a great beginning, something to build on. But the company should...
View ArticleThe Two Social Media Questions I Get Asked The Most
Whenever I speak to students, professional groups, businesses, and nonprofits, I get asked lots of questions: + How would you define social media? What is social media law? + Why are you a big...
View ArticleRapportive Is The Browser Extension All Marketers Need To Install
It’s important to know the individuals you email with. Rapportive is an easy-to-use Google Chrome extension that pulls social networking information from the web and displays it directly in your...
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